Gizmo Blog

Apple Forums Discussions are virtual places where users write their own problems with Apple products and, through dialogue with others, trying to solve them. But the thread, found by Macenstein and published in 2006 by a certain abgerard has incredible: Help, I Can not Open My MacBook Pro! Is the topic.

Reading the various posts you can guess that the problem seems not so much a difficult opening the notebook, but that for which abgerard not want to remove the protective film placed above the key opening the MacBook Pro (really do not remember there was one, Editor’s note).

After the first recommendations, other users start to canzonarlo and take it around. The best is perhaps Grawlix who says:

You’re watching the MacBook Pro to the contrary abgerard. When you look at the notebook closed, the Apple logo on the top should be overturned.

A problem for this amusing anecdote remains unresolved: Do not know if abgerard has ever managed to open his MacBook Pro.

Temerari as always, children of PCWorld, putting on the press’ 3G iPhone for saggiarne resistance and durability in everyday life.

In the video suggested, the Senior Editor - and cynical - Tim Moynihan has subjected the phone to a real torture, using keys, milk and cereals, water, dishwashing soap and sidewalks. How to say, if it has resisted all this, manage to survive in any bag or backpack.

The verdict? As we sensed by proof blender, the iPhone 3G is very strong and has continued to function despite most of the tests imposed. No problem if you want to wash or inzupparlo in milk in the morning but, really, avoid spend over with the bike.

If we look at the Mac in the catalog Apple, we see that most are located in the price range that starts at $ 1,000 (or just under € 1000, in the case of marked Italian). This “choice of field” has for years been at the centre of debate among Mac users, among PC users (who pose as the main handicap of apple) and even on the board of Cupertino, precisely because of the desire to have catalogue a product low cost commissioned to Steve Jobs Mac mini.

In any case, setting aside any controversy, it is incontestable that the core business of the Mac platform is just that. It is therefore interesting to see as if the quarry Apple in this area. eWeek, quoting NPD data, shows how the market share of Cupertino in the market for high-end PC is almost 5 times higher than the total market share. Among the PC over $ 1000 sold at retail in the U.S. (they are therefore excluded from research and educational online sales, historical horses battagli Apple) 66% have an apple morsicata above.

Ragionando on these data, you may notice some very interesting curiosity. If one considers the desktop sector, for example, the share of Apple is even higher (70%), but Apple has only two products in this segment of the market, iMac and Mac Pro. Considering the numbers of the latter necessarily limited by its price, is almost incredible, but likely, to think that the only iMac venda as all other desktop PC put together: we are in front of numbers from iPod…

The slice of the market wider, that under $ 1000, remains the prerogative of competition: in this area Apple has in the catalogue just above the Mac mini, probably the product less updated and publicized the whole gamut.
According to the analysis, Apple could say its in this area too, although they should accept some compromise necessarily lower margins and competition without the district could curb the ambitions of any apple. If you add the uncertainty reigns, mainly due to landing mass of low-cost PC (type eeePC Asus, for instance), here is that the chances of a revival in grand style Mac mini (or rather, its progeny) or a MacBook cheap appear very distant, indeed, far-flung…

It opens its doors today, in Boston, the largest Apple Store in the U.S..

With its 1,860 square metres divided over three floors, the new outlet is located in St. Boyton. In the central area and much frequented by tourists. As extension is practically second only to that giant London in Regent St, said retail manager of Apple. Each plan to perform specific tasks: the first is purely dedicated to the world Mac, the second to iPods and accessories and the last at the Genius Bar and the Learning Center.

To reduce the environmental impact - and perhaps around killing of a historic building dating from 1909 - Apple has built a garden on the roof of the cube of glass which is the Store but not at this stage seems to be accessible to the public. The area was chosen on a wide road with many outlets high level, several offices and especially is extremely close to the university. To get an idea, just know that Apple estimated to receive visits enormous: about 1500, 2000 people per hour, against the average of 160 a store average.

The new Apple Store will have 160 employees and capacity to manage 1000 customers per hour.

The more the Apple mark is known to the general public by spots of various kinds, most appear on the network parodies on various products.

Last in order of time is that appeared in video games GTA IV, in which appears a nice review of Apple’s site. In one of the internet cafe scattered in the game, you can see the homepage of a company of technology, iFruit, which appears among the various products, including the brand new iFruit Phone. Chiarissimo the call to iPhone that in this parody, is presented as a product devoid of keys, no receipt, no internal memory but absolutely full of itself.

All these recent and funny parodies, they understand that the mark Apple is now entered in the collective. Probably the marketing of Cupertino will be happy for what, basically, it’s all free advertising.